The past four World Series have been bad revenue news for FOX.
Fox' annual MLB rights fees, estimated at $250 million per year through 2013, aren't worth the current return.
The almighty advertising dollar has taken a hit as the cumulative World Series record the past four seasons is 16-1.
That's right, one game over the minimum.  Ouch!
 
2007 Red Sox win 4-0
2006 Cardinals win 4-1
2005 White Sox win 4-0
2004 Red Sox win 4-0
 
 
Small market teams making the World Series drive down the ratings and advertisers don't like small market teams.  Four game sweeps kill Fox advertising revenue.
Denver is the 18th largest market.
Boston will bring a huge demographic, yet it's not enough.  The final ratings should be interesting.
 
The coma inducing 2007 World Series pales compared to the NL Rockies/Padres play-in and ALCS Red Sox come back from a 3-1 deficit.
 
The viewer has too many cable television options.  A blow out or quick series sends viewers elsewhere.  Channel surfers may not come back.  I didn't in the first or third game.   Ooooh look!  Tyra is on and it's not a repeat.

In the eighth inning of Game 4, broadcasters couldn't resist ruining the game by announcing A-Rod is opting out of his contract.  Scott Boras is a punk for sending the news out. Way to go guys, take away from the Boston win by talking up A-Rod.  Let's see how many times Joe Buck can work it into the play by play.

Oh yeah, congrats Boston.   click-click-click
This just in...the ratings are the 2nd lowest, ever.