It happens all the time. A great blog is published - someone is in a really creative frame of mind and whips out a piece that gets you to thinking in some new way, opens you to new perspectives, or simply amuses you or touches your heart. It may be about a topic-of-the-day, or something seemingly completely out of thin air - but you find it refreshing, illustrative, humorous, emotional, ... whatever - you take notice.
After re-reading and pondering, you decide to comment. You scroll down, and there it is ...
Try as you might, you simply can't resist noticing that some cantaloupe has spammed the blog with 3, 4, 5, maybe more inane comments and all of the sudden you're out-of-the-moment. The wave of enthusiasm you felt towards the piece is drained away from you not by ANYTHING the original writer said or did, but by the sheer inane mass of that black hole in the blogosphere: the Blog Killer.
Sometimes it's predictable - you know who you are ... well, ... no, ... you likely don't. But we do.
Sometimes it's not. The Blog Killer may well be a very good blogger who simply temporarily morphed into an energy sapping dullard - it's happened to most of us, I'd hazard to guess.
Regardless, the blog simply dies. Sure, it may be read by many people. But the rich discussion that should ensue - or the well-deserved kudos that should come the way of the original writer - simply remain untyped in the heads of the now-drained, confused, or simply not-so-passionate reader. And it slips into the ether ........ farewell, good blog.
Blog Killers. They lurk out there, ... just waiting, ... waiting ...!